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Brussels Airlines Monday re-launched direct flights between Nairobi and Brussels, marking the end of a nine-year hiatus.
The resumption of service will see the Lufthansa Group carrier operate six weekly flights on the route. This decision comes amidst a surge in travel options between Kenya and other destinations, fueled by increased connectivity between Europe and North America via Brussels Airport.
Kenya’s government welcomed the return of the Belgian carrier. Transport Principal Secretary Mohamed Daghar attributed the renewed service to Kenya’s recently implemented visa-free entry regime, which streamlines the arrival process for visitors.
“We are delighted that Brussels Airlines has chosen to offer direct flights to Nairobi,” PS Daghar noted during the inaugural return flight. He pointed out Nairobi’s strategic location and flourishing business environment as key factors in its transformation into a regional air travel hub.
“Fostering cooperation with the European Union, particularly in light of the recently signed agreement, is crucial for us,” PS Daghar said.
The Kenyan government’s visa-free policy was further lauded by Immigration Principal Secretary Julius Bitok. “You no longer need a visa to enter Kenya,” PS Bitok explained. “Simply fill out an Electronic Travel Authorization (ETA) online, and you’ll be cleared within five minutes.”
Brussels Airlines aims to capture a significant share of the Kenyan market by targeting both corporate travelers and connecting passengers from North America. Nairobi’s status as the headquarters for the United Nations in Africa makes diplomatic and business travel a vital segment for the airline.
“We recognize that visiting friends and relatives is often an extension of business travel,” said Brussels Airlines CEO Dorthea Von Boxberg. “We are committed to facilitating this type of travel as well.”
The airline reports that over 50,000 tickets have already been booked on the Nairobi route since the service’s reintroduction.
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